LIV Golf Adelaide

The Brief

LIV Golf Adelaide required a comprehensive signage program to support the event and create a consistent brand experience throughout the venue. With spectators, players, event staff and multiple stakeholders moving across the site, signage needed to do more than display branding. It needed to help people navigate the venue while maintaining a polished, cohesive presentation.

Signs SA supported the event with a range of signage solutions, bringing together large-format graphics, banners, fabricated lettering, wayfinding and other branded elements as part of an integrated delivery program.

The Challenge

Major sporting events operate to immovable deadlines. Every signage element must be ready when the venue is, with production, access, logistics and installation carefully coordinated around the event schedule.

The scale and variety of signage required a coordinated approach across multiple stakeholders and installation requirements. Changes and final adjustments also needed to be managed without compromising consistency or the overall presentation of the event.

What Signs SA Recommended

Rather than treating each sign as a separate job, Signs SA approached the project as an integrated event signage program. This brought different signage types together under one coordinated delivery process, helping maintain brand consistency across the venue.

The scope combined large-format printing, banners, directional signage, fabricated lettering and panel reskins to meet the event’s branding, visibility and wayfinding requirements.

Design and Planning

Planning focused on coordinating the various signage requirements, artwork, production schedules and installation logistics ahead of the event. With multiple signage formats and stakeholders involved, a structured approach helped keep the project aligned and the finished result consistent.

Manufacture

The project involved a diverse range of signage, including large-format printed graphics, banners, fabricated lettering, directional signage and panel reskins. Each element formed part of the wider event environment, requiring careful attention to presentation, finish and brand consistency.

Installation and Delivery

Signs SA coordinated production, scheduling, logistics and installation to meet the event’s delivery requirements. Working around venue access and a fixed event deadline required clear communication and coordination between the project team, production staff and installers.

The focus was on having the signage ready when needed, with each element contributing to a cohesive event environment.

Project Scale

This was a multi-year event signage program at Grange Golf Club, involving numerous signage types across a major sporting venue.

From large-format print and banners to fabricated lettering, panel reskins and wayfinding, the scope demonstrates Signs SA’s ability to coordinate varied signage requirements through a single project delivery approach.

The Outcome

Signs SA delivered an integrated signage program designed to support LIV Golf Adelaide’s branding, wayfinding and overall venue presentation. By coordinating multiple signage types through one project delivery process, Signs SA helped bring together the many visual elements required for a major sporting event.

The project demonstrates our ability to manage complex signage scopes where consistency, coordination and delivery deadlines matter.

What We’d Do Again

For major events, we believe the strongest results come from treating signage as one coordinated program, not a collection of individual jobs. Bringing planning, production, logistics and installation together helps keep the process organised, gives clients a clear point of accountability and supports a consistent result across the venue.

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